Social Media

Services
- Organic Content across Meta, Pinterest & LinkedIn
- Paid Ads across Meta & LinkedIn
- YouTube Content and Optimisation
- Social Strategy
- Content Creation
- Analysis
Experience
With over 10 years' of experience in social media marketing, I specialise in crafting engaging content and building brand awareness across various platforms.
My expertise includes developing strategic paid and organic campaigns, analysing performance metrics and leveraging trends to connect brands with their audiences effectively.
I have successfully managed accounts for diverse industries, from startups to established enterprises, driving measurable growth and engagement. Passionate about staying ahead of the curve, I continuously explore new tools and techniques to enhance social media presence.

Case Study
Background:
Castle Howard is a stately home in North Yorkshire, already very well known
Objective:
Creating awareness with regards to retail at Castle Howard including the Farm Shop. Raise awareness of seasonal offers and Castle Howards loyalty scheme.
Strategy:
Use competitor research and a seasonal calendar to create a social media plan to help bring awareness to the offers within retail at Castle Howard. Create imagery and videography to showcase this across social media channels. Schedule social media posts and analyse and report back to senior team.
Results:
Following the 6 month project with Castle Howard. Farm shop and retail sales increased. The internal team were left with a plan to follow to continue generating engaging social media content and ultimately increase revenue.
Testimonials
-
Karen Hall, Head of Retail, Castle Howard
"Kerry enabled us to engage an audience that we previously had not managed to. With lots of commercial sense, she was an asset to the growth of our social media team, creating compelling content and storyboarding new ideas. Ultimately, we have seen a growth in our retail revenue from our engagement with her knowledge and expertise."
-
Keith Slinger, MD, Racking Solutions
"Kerry helped us to grow and increase our brand and revenue across all channels through PPC, Social Media, User Experience and general outside the box thinking. She is very dedicated to continually improving and growing our brand and we see positive results from her work through website traffic, engagement and ultimately revenue."
-
Mark Simpson, Founder, Urban Lockers
"The visuals Kerry created for us through images and video, showed that our products can be styled in any interior and how versatile they are. Her imaginative concepts and hard work brought our vision to life - and some! We have already booked Kerry to come up with concepts for web and social content and to style our next product launch"
Recent Projects



